Always Days - Brand Campaign
Colors
These colors were chosen to display the contemporary and elegant feel of the company. The light green palettes symbolize life as the sunny yellow is associated with happiness.
Final Logo Design
The final logo displays the fashion stand of the company as well as the new approach for trends. The infinity symbol in the hat symbolizes the infinite days of this brand and it’s fashion for women.
Shopping Bags Mockup
I first created these pages to advertise the summer campaign launch which showcases the elegant fashion of women as well as the trendy vibe the business is about.
Campaign Flyers
I designed these flyers to advertise the new summer collection to the viewers and focus on the fashion. They showcase the models and their attire as well as contemporary typography.
Always Days is a fashion brand company that stands for elegance and sophistication. It’s set to uplift and inspire women with trendy and causal fitting. This campaign showcases the logo, advertisement flyers, shopping tag, packaging, and website layout.
The Beginning Stages
These are the rough drafts of the logo as it began unfolding into its full potential. I knew I wanted to have a fresh look and something that displayed a carefree vibe as well.
Typography
These fonts were chosen as they perfectly the contemporary and modern feel of Always Days. Abril Display will be used at the main Heading for website information, while heading 2 and paragraph 1 are used for detailing the descriptions.
Website Pages
I first created these pages to advertise the summer campaign launch which showcases the elegant fashion of women as well as the trendy vibe the business is about.
Shopping Tag Design
The Always Days logo fits perfectly on the shopping tag that makes it modern and contemporary.
